Sometimes a journal about film talks about print in the middle of talking about film. A recent comment from Film Threat.com was an example of just that commentary. This from "FILM THREAT'S FRIGID 50: THE COLDEST PEOPLE IN HOLLYWOOD 2006"
http://www.filmthreat.com/index.php?section=features&Id=1838

44. Printed Magazines
Print is dead. Remember when people used to read stories printed on something called paper made from ground up trees? Nowadays it’s all about RSS feeds and bloggers.
Anti-Freeze: Keep giving away perfume samples; that seems to be the only thing you can’t get for free on the internet.